Network Marketing Is About People and Relationships
In business there are two sides of the equation, one side there is the company that produces a product or service for sale to customers and on the other side there is the customer that purchases the product or service from a company. Duh, right?
The Producer and the Customer make business possible. Ultimately everyone is both. That is what makes the world go around, right?
One aspect of business that often gets overlooked and what consumers often forget is that the cost of anything isn’t what the cost of that “thing” but is the cost of paying an employee or employees to get it to market.
Any accountant will tell you that the number one operating expense for any business is employee salaries. Without people, nothing gets done.
So, network marketing is comprised of a company which produces products or services for sale to customers who want or need them. Again, all people.
In network marketing, the companies depend on their marketers to promote the products and sell them in the marketplace by direct contact with the customers.
So, what network marketing companies do is license associates to sell their products or services and earn commissions. In network marketing, if you don’t want to be an associate and sell, that is great! But, you can be a customer and also be an associate and tell others about it, maybe they want to do it too…again, people, people people…and why? It is people who are the customers and people don’t buy products they don’t want or need.
Why do I think network marketing is great? Because, theoretically, you can just tell your immediate relationships about it, and when they get in and they share it with others in their circle of people, and they decide to do it too. That is how they create sales, by individuals telling others about it, either as a customer or as a prospect (potential associate)
This way, over time, you can build a business based on relationships with people you know, trust and like. No big deal really.
It amazes me that people don’t get involved with a network marketing business. Nothing makes more sense than this. All it is is selling a product for a commission and building a team of others who do the same thing and your income increases as your business grows. It is a natural thing.
Every person has enough people in their immediate realm of influence to build a substantial income.
The thing about society is, everyone wants to “do their own thing.” That is great, I agree with it totally. But, why can’t people get together on SOMETHING to work to build something that is real benefit to all? Just decide that a part of life is having a home based network marketing business as a place that you can work together as family or friends to build a solid financial base, not based on an investment, or government programs, no stocks or bonds, non of the instruments that tie your money up forever and get you miserable returns, but instead build a business where you actually are making a profit.
You could almost see it as joining a club, and the more you have in your club, the more money you make, and the more they can make, plus everyone in that club is benefiting from the product or service.
Network Marketing is a non-denominational group working together to promote a company and the benefits it has to offer, which is simply an opportunity to make a serious income by helping others do the same.
Relationships, people…that is what network marketing is all about.